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The Rush Family Birth Center Tour

Rush University Medical Center contracted with Rush Powers Media to produce a three-video series that was integrated into their social media campaign promoting the opening of their new Family Birth Center. In addition to the tour video, we produced a video that focused on the overall experience of having a baby at Rush and a video that highlighted the services provided in the Neonatal Intensive Care Unit. Our role in the project included creative development, shooting and conducting all interviews, capturing and directing reenactments, scenic b-roll and live facilities tests, creating motion graphics, video storytelling and editing, and delivery of each clip in a web-ready format.